Our Story

Our Story

Blooms that Brighten is a unique and innovative Flower Therapy™ program creating joy, smiles and kindness … one little green vase at a time. It incorporates research-based elements that help promote physical and emotional health. Since it’s 2008 grassroots beginning, Blooms that Brighten volunteers continue compassionate hands-on activities with residents of Williamsburg's senior care communities. 

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With buckets of fresh flowers and recycled vases, volunteers arrive to work one-on-one with senior care community residents.

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Residents actively engage in creating floral arrangements for themselves and others.

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During the workshops, seniors delight in the sight, smell and touch of fresh flowers. As favorite flowers are chosen and pleasant memories from their lives are shared, it is a time well spent for all. 

Thanks to an incredible group of volunteers and their engaging and interactive Flower Therapy™ program, seniors experience joy, smiles and kindness … one little green vase at a time.

Making Smiles One Little Green Vase at a Time

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You Can Make A Difference!

Good mental health is essential to healthy aging. Loneliness and depression can have a negative impact on one's overall health and sense of well-being. Each visit, we witness the positive impact of our program, from the simple “thank you” spoken by a memory care resident, to the smiling faces of the residents as vases are filled with flowers – our mission touches lives.

As the population ages, care communities are expanding to keep current with future needs. Our Flower Therapy™ program becomes even more important in managing quality of life for seniors as they move into “new” environments seeking ways to renew spirits.

100% Volunteer organization, governed by dynamic directors and supported by awesome community partners.


Board of Directors

  • President:

Marty Taylor 

  • Vice President: 

Jane Doucette

  • Treasurer:

Paul Doucette

  • Secretary:

Diane Race

  • Steering Committee:

Jane Doucette

  • Facility Coordinator:

Marty Taylor

  • Flower Coordinator:

Ruth Cobb

  • Volunteer Coordinator:

Gail Beers

  • Publicity Coordinator:

Chris Day

  • Member at Large:

Jennifer Henning     

  • Member at Large:

Rodney Bolyard

  • Member at Large:

Nataly Williams


Community Partners

  • Harris Teeter - (Flower Donation)
  • Trader Joe's - (Flower Donation)
  • Williamsburg Floral & Gifts
  • Junior Woman's Club of Williamsburg
  • Northampton Women's Club
  • Printwell, Inc.
  • Unitarian Universalist Association
  • Web Development Technology Partners, inc. - wdtp.com
  • Williamsburg Presbyterian Church (Gift of Christmas Program)